SharpSpring Mail+ launches: email marketing PLUS a whole lot more
After more than a decade of providing email marketing solutions, we’re taking bold steps to offer customers more. GraphicMail is now SharpSpring Mail+ — and the difference is more than a name change. SharpSpring Mail+ provides the functions and deliverability you expect from a regular ESP, and then goes one step further with powerful marketing features that give you more insight into your contacts.
What We’ve Added to the Table
Stop sending “email blasts,” and create targeted messages that convert. Use dynamic content and advanced segmentation to send contacts just the right information at critical points of their buying journeys. Drag-and-drop your way to beautiful emails with our WYSIWYG editor and responsive templates.
Build and update forms in minutes with the SharpSpring Mail+ drag-and-drop editor — no web developer needed. Add CSS to customize forms to fit your brand, and include custom fields to capture data important to you. Site tracking auto-populates fields for return visitors, improving conversion. You can even map fields from 3rd-party and native forms.
Demographic info is boring. Use “after the click” tracking to see every page contacts visit, so you know exactly what makes them tick. Use this “behavior based” information to build dynamic lists and send relevant emails that convert.
SharpSpring Mail+ goes beyond simple delivery, open and click reporting, by tracking what contacts do “after the click.” VisitorID tracks every page visit, and form fill out to show you how a contact is interacting with your brand — all in one visual timeline.
Use workflows and tasks to keep contacts engaged and react to their behaviors automatically. For example, launch a drip campaign that educates customers over the course of their purchase decision, and send a discount offer when the contact appears ready to buy.
Make data-driven decisions with advanced analytics. Sure, we’ve got real-time stats on deliveries, opens and clicks, but SharpSpring Mail+ goes beyond that with behavioral-based tracking, form insights, and other powerful metrics.
Marketing is complicated. Your email marketing platform shouldn’t be. The SharpSpring Mail intuitive interface gets you up and running quickly. Plus, we make it effortless to integrate with the apps you already use.
Learn more about these enhanced features and tools and then stay tuned to our blog to find out more on how SharpSpring Mail+ can take your marketing beyond the inbox – because modern email marketing begins after the click.